Marketing and Advertising

ad:tech announces Keynote from Pepsi Co India, Google & GSK

7 Mar 2014

ad:tech, World’s largest digital marketing event announces its 4th edition of Digital Marketing & Advertising Conference & Exhibition in India to be held on March 20-21, 2014 at The Leela Ambience Hotel and Residences, Gurgaon.

Cojones Finalists: CMOs Who Have Embraced Technology To Improve Marketing

6 Mar 2014

Marketing and technology are coming together as never before to enhance customer experiences and improve brand performance. These CMOs have been blazing trails in adopting new technologies and using data to boost their organizations’ success. The American Red Cross’ brand revitalization efforts have focused on the digital generation and have led to an innovative text-to-donate program. Dell has ...

Police’s First Quarter Advertising Budget R7.5 Million

5 Mar 2014

Cape Town – An amount of R7 501 653 has been budgeted by the Department of Police to spend on marketing and advertising in print, electronic and digital media said Police Minister Nathi Mthethwa in response to a parliamentary question posed by the Democratic Alliance. The R7,5 millions has been budgeted for the period between […]